The consumer is changing faster than he ever has. For large, complex companies, keeping up with the pace of change isn’t easy – and we have seen many companies pay the ultimate price: Polaroid, Alta Vista, Kodak, Blockbuster... and the list goes on.... Read More

As well as optimizing your campaigns, you also need to think about improving the data in your subscriber database to maximize the gains you draw from it. ... Read More

“It almost took us a year to build what Candide is today. We really did everything in cooperation with our customers.” Mickael, co-owner, tells us how their customers contributed to the evolution of the neighborhood coffee shop. ... Read More